Starbucks reaffirmed its commitment to its five-step reinvention plan with a renewed focus on building out digital capabilities, deepening loyalty, boosting personalization, and bolstering its supply chain.
Jody Kalmbach, Kroger’s group vice president, product experience, had the honor of opening up day two, the main day of the first ever GroceryTech event, and diving into the event's theme: Scaling With Personalization.
Why implement experience convergence if there’s so much work and change involved? With 96% of customers (B2C and B2B) saying that “excellent customer service builds trust,” creating a seamless experience across the customer journey is critical for long-term loyalty.
In this edited webinar transcript, RIS and Treasure Data touch on the results of the 2023 RIS and CGT report, 'The Analytics Advantage,’ using some stats and findings as a jumping-off point into a broader conversation about using data to create exceptional customer experiences.
Retailers understand that data isn’t static, and an effective data strategy is one that includes iteration, flexibility, and overhauling, when necessary. Learn how to rethink and reevaluate your approach.
Today’s shopper expects to see results that speak to them, which is why showing them your brand understands their needs is so important and will send them down the right path. Enter the age of search personalization.